Famous Orders
McDonald’s
Integrated campaign · Culture
Integrated campaign · Culture
No matter how famous you are, everyone has a McDonald’s order. A beautifully simple insight became a cultural platform.
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A little context.
Everybody has a McDonald’s order. Including the people with sold-out tours, enormous followings, and someone else answering their emails. Famous Orders took that everyday habit and opened it up to fans through celebrity meals, cultural collaborations, and collectible moments. This collection includes BTS, J Balvin, Mariah Carey, Cactus Plant Flea Market, Kerwin Frost, and Grimace. A wonderfully simple starting point, with room for a very different world each time.